Trompe l’oeil trucks

One more email from my cousin. She sent me these photos of trucks making astonishing use of trompe l’oeil (photorealistic painting to create an illusion).

There’s a similarity to all the pictures that make me suspect they’re all done in PhotoShop. Still, they’re fun to look at.

The full email:

These are 7 pictures of (European) semi-trucks whose trailers are decorated to look like the sides are missing and the products they are hauling are painted on the sides and back.

The first one is of a bottle of beer and looks so real, like it is coming out the side of the trailer.

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The second is of canvas tote bag.

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The third is of Pepsi cases and they are all stacked on the ceiling, and the bottom of the trailer is empty.

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The fourth is of another truck with the windshield facing the back and there has been a driver painted in the driver’s seat looking back over his shoulder to appear like he is driving backwards.

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The fifth one is of an aquarium with fish swimming in it.

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The sixth one is of a bookshelf with books lined up in it and a post-it-note with an advertisement on it, probably for the company that sells the books.  (Again, in a foreign language.)

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The last one is for Pringles-Hot & Spicy. The ‘inside’ of the trailer has the appearance of having been through a fire.

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1 Comment »

  1. Hi there,
    love this! Any idea of possible suppliers for the realisation of such a branding on a truck?
    Thanks
    BEA

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